On World AIDS Day, REACH L.A. debuted The Ovahness Collection Pop Up Shop and Fashion Event in the Macy’s Beverly Center Men’s Store. The Ovahness Collection is a series of T-shirts designed by local artists centering around HIV infection. Hosted in partnership with the Macy’s Foundation, the event featured music, performances by house and ball dancers and presentations of the T-shirts by the designers themselves.
REACH L.A., Realistic Education in Action Coalition to Foster Health, is a nonprofit HIV agency based in South L.A. It provides free HIV testing services, counseling and case management to the region’s predominantly African-American and Latino youth.
Francisco Armenta, who designed one of the T-shirts, shared his concept with an audience that was mostly comprised of those youths.
“I wanted to declare all-out war against HIV, because we’re losing the battle every day.”